Crow Counseling is the new private practice for a local therapist, Kim Crow. She was looking for a small branding package: logo, color palette, and typefaces. We began with moodboards, and the selected choice narrowed down our look and feel. After multiple logo concepts and a couple revisions, the end result fulfilled her wishes; it captures a little of the curiosity of crows, feels modern, and is professional enough for a serious field without being too stuffy.
ANN-MARIE’S INTUITIVE DIRECTION AND UNDERSTANDING OF MY VISION ALLOWED FOR A REALLY SATISFYING COLLABORATION. SHE COMMUNICATES CLEARLY WHICH MADE THE DESIGN PROCESS EASY TO NAVIGATE. THE END RESULT IS GORGEOUS AND HELPS ME STAND OUT PROFESSIONALLY.
— KIM CROW
Scope: Branding, Logo